MCP-native · Instagram Messaging API

Comment → DM automation your AI can run.

Someone comments a keyword, Replai answers in their DMs and delivers your link. Set it up here, or just ask Claude, ChatGPT, Cursor or Gemini to do it for you.

Instagram professional accounts · official Meta APIs

How it works

Three steps, then it runs on its own.

  1. 01

    Connect your account

    Sign in with Instagram (professional accounts). We use Meta’s official Messaging API, no passwords, no scraping.

  2. 02

    Pick a post and keywords

    Choose one post or every post, the words to listen for, and the three DMs: the opening, the optional follow invite, and the link.

  3. 03

    Comments turn into DMs

    When someone comments a keyword they get a private reply with a button. One tap and the link lands in their inbox.

Natively agentic

Your AI is the admin panel.

Replai ships a remote MCP server. Connect it once and every action in this dashboard (creating rules, checking stats, testing a comment, resuming a paused conversation) is a tool your AI can call.

  • Claudeclaude.ai · Desktop · Code
  • ChatGPT / CodexCodex · desktop
  • Cursormcp.json
  • Gemini CLIsettings.json
  • VS CodeCopilot agent
  • Windsurfand any MCP client
list_postscreate_ruleupdate_ruleset_rule_activepreview_ruletest_commentlist_eventsget_statslist_handoffsget_setup_status
Your AI client · MCP
illustrative session

you › Anyone who comments GUIDE on my latest reel should get the PDF.

list_posts { limit: 6 }

6 posts · latest: “3 tools I use daily” (reel)

create_rule { keywords: ["GUIDE"], media_id: "1790…", link_url: "https://…/guide.pdf" }

rule “Free guide” created · active

test_comment { text: "guide pls!" }

would fire “Free guide” · 3 DMs · nothing sent

ai › Done. It’s live on that reel. Want a public reply on the comment too?

Built for Meta’s rules

Polite by default. Your call on the rest.

Soft follow invite

Everyone gets the link; non-followers also get a friendly invite. A hard gate is available, with Meta’s policy warning.

Automation disclosed

The first DM can carry a short “automated message” note, on by default.

Human handoff

Anyone who replies HUMAN pauses the bot for that conversation until you resume it.

Dry runs first

Preview the exact DMs and test a comment against your rules without sending anything.

Your next comment could already be a DM.

Connect Instagram, create a rule in a minute, then hand the rest to your AI.